Midnight Rainbow: The Feast


A multisensory dining, sound, and colour experience for a cullinarily-curious audience.




1. Project Overview


Midnight Rainbow: The Feast is a 12-part immersive sensory experience that fuses colour, sound, cuisine, and performance into a single evolving narrative. Each course aligns with a specific colour frequency, musical key, and culinary expression, with the entire room drenched in the colour of the moment. Visual cues disappear; the guest is guided instead by taste, sound, texture, movement and mood.

The result is a synaesthetic journey where guests taste colour, hear colour, and feel colour, a rare work that sits at the intersection of fine dining, performance art, experimental composition, and immersive theatre.





2. The Experience



Guests arrive in a dimly lit environment before being transported through 12 phases, each marked by:

  • A dish designed around a colour’s emotional and sensory qualities, created by a chef selected In conjuction with the presenting organisation.

  • A musical composition tuned to the relative octave of that colour’s light frequency

  • Lighting architecture or visuals that saturate the room and shift with each course

  • Optional live performers or musicians.

  • A carefully constructed emotional arc from dark, deep tones to bright, ecstatic frequencies through vibrance, decay, and calm.


The format is both intimate and theatrical—equal parts degustation, concert, installation, and ritual.




3. Key Artistic Collaborators



  • Lord Fascinator (Johnny Mackay) — Creator and Composer. Sonic architect of the colour-keyed score.

  • Chef (Flexible) — Adaptable to any organisation’s preferred chef, culinary team, or guest collaborator.

  • Live Ensemble — Can scale up or down depending on venue and resources.

  • Light / Visual Artist (Flexible) — The lighting or visuals artist changes the colour on cue with the each dish and musical movement. We welcome using in-house technical staff, local artists, or guest visual designers.

  • Lincoln Savage — Creative Director & Producer (Superordinary). Responsible for Australian iteration, spatial design, and overall experience architecture.


Full team proven in prior delivery and capable of scaling into new cities.





4. Previous Presentation



Midnight Rainbow: The Feast has been staged at Superordinary (Brisbane), with high audience engagement, extensive photographic/video documentation, and strong social traction.

The work originated in Mexico as an experimental performance/dining hybrid before being reimagined in Australia with expanded collaborators, a refined run sheet, and elevated production values.

This positions the project as tested, documented, and poised for its next large-scale staging.








5. Marketability & Audience Fit



Midnight Rainbow: The Feast is highly adaptable and resonates strongly in cities and organisations with an appetite for multisensory, experiential, and cross-disciplinary work. The project aligns naturally with:

  • Audiences interested in contemporary art, design, food innovation, and immersive culture

  • Institutions seeking to expand their programming into hybrid dining/performance experiences

  • Festivals and venues exploring the intersection of sound, light, cuisine, and ritual

  • Partners looking for a visually striking, content-rich event with strong media potential

Presentation & Marketing Opportunities

  • Limited-run format (one to several nights; 80–150 guests per sitting)

  • Pre-sale opportunities for members, VIP networks, patrons, or partner communities

  • Co-presentation with a cultural institution, festival, or brand partner

  • High-quality photo/video capture for marketing, editorial, or partner storytelling

  • Optional satellite programming: talks on synaesthesia, colour theory, sound-art, food design, or cross-disciplinary creative practice






6. ROI for Partners



For Investors / Presenting Partners

  • Association with a high-end, contemporary art experience that merges culinary innovation, sound design, and immersive installation

  • Exceptional visual and atmospheric conditions ideal for premium content creation, campaign assets, and editorial storytelling

  • Opportunities for refined product or technology integration (lighting design, audio innovation, wearables, luxury design objects, high-end devices, etc.)

  • Strong potential for earned media across arts, culture, gastronomy, and luxury lifestyle publications

  • Positioning as a creative collaborator—an institution or brand contributing to the artistic outcome, rather than merely underwriting it

  • Alignment with an experience that feels exclusive, avant-garde, and culturally forward

For Attendees

  • A rare, once-only encounter with a multisensory artwork that blurs the boundaries between performance, fine dining, and contemporary installation

  • Access to an international-standard experience that prioritises atmosphere, detail, and sensory immersion

  • A richly layered journey through colour, sound, and taste—designed to be both memorable and emotionally resonant

  • The feeling of participating in an exclusive cultural event, shared with a like-minded community of creatively curious guests




7. Sponsorship & Funding Requirements



To realise Midnight Rainbow: The Feast at an international standard, core costs typically include:
  • Executive chef and kitchen team
  • Artist fees (musicians, performers, composer, creative direction)
  • Lighting design, sound, AV, staging, and production labour
  • Kitchen equipment hire and service infrastructure
  • Venue hire, spatial design, and bump-in/bump-out
  • Photography, filmmaking, and documentation
  • Contingencies and creative R&D

Estimated funding range: $60k–$150k AUD, depending on venue scale, technical ambition, chef selection, and duration of run.

Presenting partners receive:
  • Naming rights or co-presenter credit
  • Integration opportunities for products, technologies, or design elements
  • Premium content capture for campaigns and editorial use
  • VIP hospitality moments, private previews, or exclusive seating
  • Association with a rare, high-end cultural experience that merges art, dining, sound, and performance





8. Why This Work Belongs in Your Program



Midnight Rainbow: The Feast offers presenting partners:

  • A singular, culturally magnetic experience that attracts press attention across art, design, gastronomy, and luxury lifestyle sectors

  • True site-responsive adaptability, allowing each edition to reflect the character, architecture, and audience of its host city

  • A collaboration-forward framework, inviting integration with local chefs, visual artists, musicians, and technical teams

  • A rare synaesthetic encounter that lingers in memory—part performance, part installation, part high-end degustation

The work is an experiential artwork that transforms with every new staging
Wherever it is presented, it becomes a unique phenomenon, shaped by its collaborators, its setting, and its moment in time